Analytica 2004 Number One Analytical Exhibition in Europe - Messe München GmbH

The Bavarian capital will be the number one attraction for the worldwide analysis community in May 2004. That is when laboratories throughout Europe will make investment decisions at Analytica in Munich. The fair gives users and decision makers from the industrial and research sectors an opportunity to meet with the industry’s suppliers to discuss the use of the latest equipment, applications and services.

The fairs organisers expect an international visitor trend for 2004 following on from the 2002 event. This fact is shown by the results of the 2002 fair:

• With more than 34,000 visitors, Analytica 2002 set a new record in the number of visitors. (20 percent more than at Analytica 2000)

• More than one-fourth of all visitors (27 percent) came from countries other than Germany (Analytica 2000: 15 percent)

• 88 percent of all trade visitors were decision-makers, 41 percent held management positions in their companies, and 40 percent were the final authority in the decision-making process.

Users and decision-makers from government and industrial research organisations will come together for the 19th time at Analytica 2004, which will be held at the New Munich Trade Fair Centre from May 11 – 14, 2004. Analytica has established itself internationally as a trade fair for marketable processes, products, applications and services for the entire range of laboratory uses. Besides focusing on the latest industry trends, its objective is to depict the entire value-added chain in these application fields. In other words, Analytica will feature five halls of clearly organised exhibits that give visitors a transparent look at the applications and services required in research and development, industrial production and quality inspection.